3815% ROAS for a Car Dealership with Google Ads
The client provides service for Hyundai cars and also sells vehicles. We implemented call tracking and imported revenue from those calls to track the revenue generated by each keyword. As a result, we achieved a $34 return for every $1 spent on campaigns and were able to confidently scale their advertising.
- The client was spending money on Google Ads but didn’t know the real return
- The previous agency reported many phone clicks, but actual phone calls were much lower
- Revenue from phone calls was unknown
- Calls were not tracked by channel (organic, social, paid)
- No clear data to prove performance to the CEO team - the client was afraid to scale and approve a higher budget
- Implemented call tracking with recording so every call was verified and attributed correctly
- Measured real answered calls instead of relying on click counts, closing the reporting gap
- Had the team evaluate each call and assign it a revenue value before importing it into the system
- Tagged every call by channel, so paid, organic, and social could finally be compared fairly
- Fed real revenue data back into Google Ads, giving the CEO team the numbers needed to approve scaling
The 4-Step Blueprint for Achieving Success
Step 1: Call Tracking
Implement call tracking with call recording and send all calls to the CRM.
Step 2: Call Evaluation
The manager analyzes each call and assigns a value to it based on quality and potential revenue.
Step 3: Revenue Import
Import the revenue for each call into the system.
Step 4: Budget Optimization
Call values are automatically assigned by Google to the corresponding keywords. Based on this data, we allocate more budget to the keywords generating the highest revenue.
Hi, I’m Roman
I’ve built a community of 2,000+ people on our YouTube channel, 55Digital, sharing real case studies and the strategy behind our campaigns. It started in childhood with Instagram pages and Meta ads - today that’s grown into a full-service agency covering Google Ads, Meta Ads, Email Marketing, and SEO.
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We manage significant ad spend across our client portfolio and have helped dozens of companies grow their revenue - combining Analytics, Google Ads, and Meta Ads to boost your rankings and win the keywords that matter.
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“Top-notch service from start to finish. 55Digital helped us build a stronger online presence with a website SEO and digital strategy. They’re knowledgeable, efficient, and really care about delivering results. Our online leads have doubled, and the website looks brilliant. We’ll definitely be using them again! Thanks Roman and team.”
MaiaPoland“Roman has dealt with our Google Ads and website SEO and has been fantastic! He is extremely knowledgable and thorough, and kept us informed throughout. I highly recommend Roman and 55Digital.”
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