Google Analytics 4 & GTM.
Running ads without conversion tracking is like driving a car blindfolded - you might end up somewhere, but good luck knowing where or why.
The 4-Step Blueprint for Achieving Success
First, we add GTM to your website. This is like a magic box that helps us easily manage all tracking codes without touching your website’s actual code every time.
Next, we set up tracking for important actions on your website, like form submissions, purchases, phone calls, and button clicks - so we can see exactly what visitors are doing on your site.
Now, we connect the data from your website to Google Ads and Meta Ads. This way, we can track conversions (like purchases and leads) and improve your ads based on real visitor actions.
Finally, we add extra tools to give you more insights: Microsoft Clarity, Live Chat, Google Search Console, and Calendly Tracking to monitor appointment bookings.
GA4 & GTM questions
GA4 is the latest version of Google Analytics, designed to track user behavior across websites and apps. Unlike Universal Analytics, GA4 focuses on event-based tracking, supports better privacy controls, and provides AI-driven insights.
GTM is a tool that makes it easy to add and manage tracking codes (tags) on your website without editing the website’s actual code. It allows for better tracking, faster updates, and easier management of analytics, ads, and marketing tools.
Yes! GTM helps install and manage tracking codes without modifying your website, while GA4 collects and analyzes user data. Using both together gives you more flexibility and better insights.
Page views, button clicks (contact forms, add-to-cart), form submissions, phone calls, purchases and eCommerce activity, product views/cart adds/removals, checkout starts, payment completions, refunds, scroll depth, video plays, and outbound link clicks.
GA4 sends valuable data (like conversions, purchases, and user behavior) to Google Ads. This helps improve targeting, optimize ad spend, and increase return on investment (ROI).
Yes, GA4 has built-in privacy features, including IP anonymization, user data retention settings, and consent mode, making it more compliant with global privacy regulations.
Absolutely! We handle everything from installing GTM and GA4 to setting up event tracking, Google Ads conversions, and third-party tools like Microsoft Clarity and Meta Pixel.
Hi, I’m Roman
I’ve built a community of 2,000+ people on our YouTube channel, 55Digital, sharing real case studies and the strategy behind our campaigns. It started in childhood with Instagram pages and Meta ads - today that’s grown into a full-service agency covering Google Ads, Meta Ads, Email Marketing, and SEO.
We’re big on transparency - using Ray Dalio’s issue-log method to keep improving, and treating every client relationship as a partnership. Hope to meet you on our onboarding call!
Got more questions?
We manage significant ad spend across our client portfolio and have helped dozens of companies grow their revenue - combining Analytics, Google Ads, and Meta Ads to boost your rankings and win the keywords that matter.
Latest from our YouTube channel
Real case studies and campaign breakdowns - our 3 most recent uploads.
[ChatGPT Ads 2026] The 4-Minute Campaign Structure Top Media Buyers Use
8-Minute ChatGPT Ads Tutorial (Europe) - Everything You Need to Know In Under 8 Minutes (2026)
How To Audit Google Ads with AI?
What clients say
“Top-notch service from start to finish. 55Digital helped us build a stronger online presence with a website SEO and digital strategy. They’re knowledgeable, efficient, and really care about delivering results. Our online leads have doubled, and the website looks brilliant. We’ll definitely be using them again! Thanks Roman and team.”
MaiaPoland“Roman has dealt with our Google Ads and website SEO and has been fantastic! He is extremely knowledgable and thorough, and kept us informed throughout. I highly recommend Roman and 55Digital.”
JackCanada“Meeting and working with Roman was both refreshing and extremely professional. Roman can provide all the tools required to really improve ours and other clients Digital Marketing. We are really looking forward to working with him more in the future.”
LukeUSAWe’ve built solutions for
What we can do for your business
We specialize in setting up analytics tools to measure and improve campaign performance. Additionally, we leverage the power of Meta Ads and Google Ads to drive targeted traffic and increase conversions.
Our solution changes your life
We are confident that our award-winning digital marketing services are perfect for any business and will help you attract more customers. Let us assist you in becoming the leader in your online competition.