Google Analytics 4

Did you know? Based on our experience, the vast majority of websites have incorrectly implemented analytics. This leads to misinterpreted data and poor marketing decisions. Spending money on ads without proper tracking is simply burning your budget.

55Digital

The 4-Step Blueprint for Achieving Success

Step 1: Install Google Tag Manager (GTM)

First, we add Google Tag Manager (GTM) to your website. This is like a magic box that helps us easily manage all tracking codes without touching your website’s actual code every time.

Step 2: Set Up Event Tracking

Next, we set up tracking for important actions on your website, like: Form submissions, Purchases Phone calls, Button clicks and more! This helps us see exactly what visitors are doing on your site.

Step 3: Send Data to Google Ads & Facebook Ads

Now, we connect the data from your website to Google Ads and Facebook Ads. This way, we can track conversions (like purchases and leads) and improve your ads based on real visitor actions.

Step 4: Install Other Helpful Tools

Finally, we add extra tools to give you more insights and improve performance, like:
Microsoft Clarity – See how users interact with your site
Live Chat – Talk to visitors in real-time
Google Search Console – Track how you appear in Google search
Calendly Tracking – Monitor appointment bookings

OUR Work

Case Studies are conducted by our team

Frequently Asked Questions

What is Google Analytics 4 (GA4) and how is it different from Universal Analytics (UA)?

GA4 is the latest version of Google Analytics, designed to track user behavior across websites and apps. Unlike Universal Analytics, GA4 focuses on event-based tracking, supports better privacy controls, and provides AI-driven insights.

What is Google Tag Manager (GTM) and why do I need it?

GTM is a tool that makes it easy to add and manage tracking codes (tags) on your website without editing the website’s actual code. It allows for better tracking, faster updates, and easier management of analytics, ads, and marketing tools.

Do I need both GTM and GA4?

Yes! GTM helps install and manage tracking codes without modifying your website, while GA4 collects and analyzes user data. Using both together gives you more flexibility and better insights.

What kind of events can you track with GTM and GA4?

We can track:
✅ Page views
✅ Button clicks (e.g., contact forms, add-to-cart)
✅ Form submissions
✅ Phone calls
✅ Purchases and eCommerce activity
✅ Scroll depth
✅ Video plays
✅ Outbound link clicks

How does GA4 help improve my Google Ads performance?

GA4 sends valuable data (like conversions, purchases, and user behavior) to Google Ads. This helps improve targeting, optimize ad spend, and increase return on investment (ROI).

Is GA4 compliant with privacy laws like GDPR and CCPA?

Yes, GA4 has built-in privacy features, including IP anonymization, user data retention settings, and consent mode, making it more compliant with global privacy regulations.

Can you set up GTM and GA4 for me?

Absolutely! We handle everything—from installing GTM and GA4 to setting up event tracking, Google Ads conversions, and third-party tools like Microsoft Clarity and Facebook Pixel.

Our Experience

Hi, I’m Roman

I’ve built a community of 2,000+ people on our YouTube channel, 55Digital, where we share case studies and strategies behind our successful campaigns. My journey started in childhood with creating Instagram pages, promoting them via Facebook ads, and selling ads to companies…..

Today, 55Digital is a full-service agency offering Google Ads, Facebook Ads, Email Marketing, and SEO. In 2025, your marketing won’t work at 100% without all these elements in place, which is why we cover them all.

We also created a system that lets agencies and businesses set up campaigns on their own, based on our experience with over 200 clients. Using Ray Dalio’s Log Issue Method, we track and improve processes to ensure continuous growth. I’m a big fan of Ray Dalio’s Bridgewater culture, where transparency and communication lead to strong relationships.

Personally, I’m passionate about calisthenics, healthy eating, music, and ads. From 9 AM to 9 PM, I’m learning something new. Work-life balance? Not my strong suit—but it’s why our clients get amazing results.

We’d love to help you scale your business. We prioritize open communication, building friendly relationships, and helping you identify areas for growth. Hope to meet you on our onboarding call!

Our Experience

Last year, we invested over 200 million in ads and helped 50+ companies double their revenue.

We provide Analytics, Google Ads, and Facebook Ads services to boost your organic search rankings and help you compete for top keywords.

Watch our

Success Stories on YouTube

Testimonials

Maia
Maia
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Top-notch service from start to finish. 55Digital helped us build a stronger online presence with a website SEO and digital strategy. They're knowledgeable, efficient, and really care about delivering results. Our online leads have doubled, and the website looks brilliant. We'll definitely be using them again! Thanks Roman and team.
Jack
Jack
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Roman has dealt with our Google Ads and website SEO and has been fantastic! He is extremely knowledgable and thorough, and kept us informed throughout. I highly recommend Roman and 55Digital.
Luke
Luke
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Meeting and working with Roman was both refreshing and extremely professional. Roman can provide all the tools required to really improve ours and other clients Digital Marketing. We are really looking forward to working with him more in the future.
CAPABILITIES

What we can do for your business

We specialize in setting up analytics tools to measure and improve campaign performance. Additionally, we leverage the power of Facebook Ads and Google Ads to drive targeted traffic and increase conversions.

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Our solution
changes your life

We are confident that our award-winning digital marketing services are perfect for any business and will help you attract more customers. Let us assist you in becoming the leader in your online competition.

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